Sr. Executive - Digital Marketing

Full time on site
Sr. Executive - Digital Marketing
Job Description

Requirements

Education
  • Bachelor of Business Administration (BBA) in Marketing
Experience
  • 3 to 5 years
Additional Requirements
  • 3–5 years of relevant experience in marketing and branding

  • Must have knowledge of creative design, video production/editing, Photoshop, and graphic design software

  • Proficiency in data analysis and MS Excel is mandatory

  • Strong knowledge of social media marketing & branding (organic & paid)

  • Smart and energetic team player with the ability to work under pressure

  • Experience in commercial project work will be an advantage

  • Must be dynamic, proactive, and result-oriented

  • Must have strong English communication skills


Responsibilities & Context

Category: Export-oriented Frozen Foods Manufacturing Company

Job Responsibilities:

  • Create, manage, and optimize content across all social media platforms (Facebook, Instagram, LinkedIn, YouTube)
  • Develop and execute digital strategies to enhance customer engagement and brand visibility
  • Supervise digital advertising (Meta Ads, Google Ads) for lead generation and awareness
  • Create 3D packaging design and coordinate with the packaging team for visual consistency
  • Website design, updates, and ongoing management
  • Lead content creation and copywriting across digital channels
  • Create and manage the company’s full social media presence
  • Communicate with international buyers through digital platforms professionally
  • Coordinate closely with the packaging and creative design teams to maintain brand identity and quality
  • Collaborate with sales and export teams to support international promotions and campaigns
  • Monitor and report on digital campaign performance, using analytics tools and CRM
  • Assist in planning and executing brand activation campaigns and marketing events
  • Coordinate marketing support for new product launches, export exhibitions, and international food fairs
  • Track market trends and competitor activities to update marketing strategies
  • Support budget preparation and campaign cost tracking
  • Perform any task assigned by top management

Skills & Expertise


Employment Status

Full Time

Gender

Only Female

Job Location

Anywhere in Bangladesh